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It is easy to learn How to Mystery Shop, but there are some top secret tips to make the most amount of money possible.
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Get a jump on Christmas today with – How to Mystery Shop Your Way through the Holiday Season
Back in my “cash-based broke college student days,” I stumbled on mystery shopping as a way to make a little extra income and get free fast food at the same time.
After college, life got hectic and I stopped mystery shopping, but I always suggested it to busy friends who were looking for some additional income that wasn’t time-consuming. After a few years of that, I came across a podcast that reminded me that I should incorporate mystery shopping back into my busy life as a way to avoid taking on holiday season debt.
Since I’m in the middle of my debt-free journey, I believe in giving every dollar a job. So I designated the mystery shopping income I earned as Christmas gift money.
As part of a structured cashflow plan, mystery shopping is a simple and flexible way to help you avoid the credit card charging ritual that happens when gift-giving season takes us by surprise once again.
What is a mystery shopper?
According to the MSPA, “A mystery shopper is a person who visits an establishment (typically a retail store, bank, restaurant or other such places where the public does business) for the purpose of observing and measuring customer service, product quality and the environment of the establishment in general.”
Mystery shopping is flexible in the time that it takes and in the income, you can make. On the low end, a quick less-than-10-minute phone call evaluating a company’s customer service reps can pay $4, while on the higher end, a half-day store audit can pay upwards of $50. (I’ve seen as high as $110 recently!)
Corporate clients of mystery shopping companies range from clothing stores and car dealerships to dining and retail establishments. I’ve even come across a company that provides mystery shoppers for churches! These corporations use mystery shopping as a way to measure how well their existing processes work and how great (or not-so-great) their employees’ customer service is. Mystery shoppers actually help corporations improve in these areas by the feedback they give.
For the mystery shopper, it’s a great way to prevent new credit card debt and reduce impulse shopping. It allows you to have a cash-based Christmas, and as a result you keep a tighter rein on your holiday spending. Here’s how you can avoid taking on holiday season debt while still working, enjoying your family, and living your life:
Step 1: Establish a holiday budget and plan your workload for the year.
Everyone’s budget is different and this will affect the types and number of shops you choose to accept throughout the year. I like to set a goal of $100 per month (not including reimbursements for expenses). Around the holiday season, I shop less because I take a small break to prepare for the upcoming tax season and visit with family. So I may perform shops totaling $100/month for a minimum of ten months out of the year. This gives me about a $1,000-holiday budget to shop for the many kids in my family. If your budget is higher, you may want to focus your attention on the high-value shops (those paying $20 or more).
Step 2: Set up a separate bank account just for gift-giving and the holiday season.
Establish a checking account with a debit card so that any expenses can come from that account and not affect your regular money. All checks and Paypal payments can be rolled over into this account and all expenses incurred should come from this account before reimbursement. Just make sure to designate this account as your MYSTERY SHOPPING BUSINESS account.
Step 3: Search for opportunities near your zip code and sign up with mystery shopping companies.
To make sure you don’t get involved in any scam situations, sign up with the collective organization of reputable mystery shopping companies. I recommend the Mystery Shopping Providers Association. Visit their website and click “Search our opportunity board.” Search by your zip code and you will get a pretty good idea of the assortment of shopping opportunities available in your area.
Going through this site ensures you will be able to start connecting with legit companies, not scam artists (never EVER pay anyone to receive shop opportunities, by the way).
Never pay to RECEIVE mystery shops, and if an organization says that they charge to receive shops, it's a scam. All of the companies that are listed on the MSPA don't charge for you to obtain shops. The MSPA itself has a membership and certification program, which takes your mystery shopping to a bit higher level, but it is not required to be successful.
There are so many good companies, and several that operate in their own particular niche (car dealerships, dining, clothing stores, phone audits, etc) so you will want to sign up with as many as possible to get a good variety of shops to choose from.
Step 4: Determine how much time you have to spare.
I set a goal to do no more than two shops in a week in order to make that extra $100 per month. If I come across a high-value shop (for example, a bank shop that was $20 or an electronics store shop that was $30), that’s fewer I need to do that month to reach my goal. The beauty of this income stream is its flexibility.
Some shops are part of your everyday activities and for things you have to do anyway (just had a free oil change done early October!). If your schedule allows, you may even want to pick a day during the week to schedule shops near each other and fulfill them in a predetermined block of time (which is why you should sign up with as many companies as possible for more options).
If you focus on performing the shops for things you would do anyway (car shopping, researching a new laptop or TV purchase, eating out), the extra time invested is simply for taking notes and answering the questionnaires. For example, some companies hire shoppers to evaluate diners at the airport. If you are usually early for your flight, why not schedule a dining mystery shop to do while you wait and score a free meal at the same time?
I usually do 6-7 shops a month and earn $80-$110 depending on the pay rate. That comes out to over $1,000 a year if done consistently, and that doesn’t even include the value of the free services I receive!
Here’s an example of a recent month (and a peek at how I keep track of my gigs):
A few things to note:
So as long as you are intentional about your time and the money that you need for the holiday season, you should be able to grab a free pizza for your kids, get your oil changed, shop for a new TV or take your significant other out for a nice meal and a movie at no cost to you and all while running the errands you would normally be running anyway.
I would love to know how mystery shopping has funded your holiday season by this time next year. So start today!
This is a guest post from Tai Stewart at Saidia Financial Solutions.
Tai Stewart is the founder of Saidia Financial Solutions, a full service accounting and tax firm that assists solopreneurs and small business owners by equipping them with the tools they need to win financially. We do this through customized tax strategies and business financial education.